How BI Technologies Can Help You Improve Your ROI

How BI Technologies Can Help You Improve Your ROI

The art of interpreting data has been transformed in recent years into a precise science that draws ...
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Color me Converted - Color Selection in Digital Advertising

Color me Converted – Color Selection in Digital Advertising

The impact of color selection is often stressed when dealing with branding, but rarely touched upon where ...
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B2C Companies are Shifting Marketing Strategies to Stay Current – Are you?

2016 is turning out to be a pivotal year for digital marketers, specifically those operating in the ...
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Automotive Mobile Web Industry Report

Is mobile advertisement changing the way we buy cars? Perhaps. In 2015, the automotive industry reestablished its ...
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Binary Display Industry Report

As binary industry ad spend continues to rise in the upcoming years, it is imperative that Financial ...
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Financial Display Industry Report

By the beginning of 2016, the U.S. financial industry will have spent $7.19 billion on digital advertising, ...
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Why Online Video Advertising is so DAMN Effective: Introduction

When Bulova ran the world’s first video ad on NBC on July 1, 1941 for a total ...
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Increase Conversions with Your CTA

CTA is basically the only acronym you need to know where conversion is concerned (ok not really, ...
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Political Advertising: A little out of control?

The world of digital advertising has changed dramatically since the 2008 elections and with the latest elections ...
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