understanding-program-advertising

Understanding Programmatic Advertising

Technology is growing in a revolutionary rate. Advertising, in an effort to stay with the times, is ...
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back-to-school-campaign

Is Every Campaign a Back-To-School Campaign?

Does it seem like every campaign lately is a back to school campaign? You’re not imagining it ...
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programmatic advertising and marketing budget

Programmatic Advertising and your Marketing Budget

Programmatic advertising is the fastest growing industry in marketing these days, with over two thirds of all ...
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top 5 advertising trends

Top 5 Advertising Trends for 2016

Even though 2016 is almost over, that doesn’t mean its too late to change your advertising strategy ...
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blog top 7 events for advertising prof

Top 7 Events For Online Advertising Professionals in 2016

The advertising industry is rapidly changing with the evolution of programmatic advertising, augmented reality, hyper-targeting and other ...
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How Advertising Technology Changed the Real Estate World

How Advertising Technology Changed the Real Estate World

Real estate, at it’s core, is an offline business; homes cannot be shipped in convenient sized boxes ...
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online retail

Customer Retention Advertising V.S Acquisition Advertising in the Online Retail World

The retail industry has been drastically altered with the introduction of digital advertising. Today, the retail digital ...
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pokemon go blog 3

What Pokemon Go Has to do with Advertising

The immersion of augmented reality into the daily lives of consumers can be split into two – ...
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Throw Away Your Advertising Strategy - blog

Throw Away Your Advertising Strategy

If you’re deciding between a long 10-year advertising plan or no plan at all, you are better ...
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